Snowmobile sales stabilize in North America as aging rider base remains biggest challenge
The latest figures from the International Snowmobile Manufacturers Association (ISMA) show worldwide new snowmobile sales reached 93,789 units in 2026, a slight increase from 92,387 units in 2025.
Continue reading at Powersports Business →
This is a preview. The full story is published by Powersports Business and opens on their site.
More like this
Turn 14 also will have representatives available to meet with current and prospective dealers, discuss its dealer programs and support services, and accept applications for new dealer accounts.
Powersports Business · 45 mins ago
4WD UTV Market Hits 420,000 Units as Tariffs Bite The U.S. side-by-side market has stopped growing much on volume and is increasingly competing on margin. Makreo Research analysis shows the country’s 4WD utility terrain vehicle market reached 420,000 units in 2025, with the U.S. accounting for rough
Off-Road.com · 1 day ago
CFMOTO reported that it sold almost 200,000 motorcycles in the first half of 2026, with overseas sales accounting for around half of the total.
Powersports Business · 2 days ago


